| Industry: | Entertainment | Funding Type: | Debt |
| Maturity Stage: | Shipping Product/Operational | Year Established: | 2008 |
| Has Business Plan: | Yes | Revenue: | Not Disclosed |
| Forecasted Revenue: | 40000000 within 5 years |
IndiMusic TV has had a 3 season successful run on Cable TV in NY, NJ and CT and seeks to become the first subscription based National Music Video TV Channel.
IndiMusic TV seeks to exploit the 50 million+ independent Musicians and bands worldwide by giving them their first and only opportunity to have National TV exposure in the USA and abroad. We currently have a mobile TV channel and wish to launch a National Cable/satellite TV Channel. The currently is no Independent Music Video Channel so we will be first to market to tap the 50 million+ musicians that have no current avenue for TV exposure. Users pay yearly subscription to submit videos/content (royalty free to us) to get voted into the running for National TV video rotation.
Customer Problem or Area of Opportunity
There is no National TV vehicle for the 50 million+ worldwide independent and unsigned musician. They all spend money each year producing, promoting and distributing product but have no National platform without a Major Label affiliation. This is a hugely untapped market!
Describe Product or Service
Traditional TV/Mobile/web broadcast platform to promote their Music.
Market
The indie DIY musician which makes up 98% of the market.
Sales & Marketing Strategy
Direct email/TV commercials/Pump TV Colleges/ Bars/National Music store chains etc.
Management Team
30+ years as a successful Music Business entrepreneur with success and experience in all aspects of the creative and business elements of the Music Business. The current staff has 3 season of a 1/2 hour TV show under their belt and the format is proven via successful Nielsen ratings and advertiser interest
Business Model
A subscription based (99$ year) Independent TV Channel airing subscriber content designed to give the DIY musician/Band the opportunity to direct market their talents and content to viewers looking for new music.
Competitive Advantage
A unique business model designed to exploit an untapped market in a time when the Music Business desperately needs new ideas and talent.A proven pre-existing team that is ready to go with programming/creating/marketing content.
Barriers to Entry
Raising the capital necessary to launch the National TV channel.
Competitive Landscape
There are no direct competitors as we will be first to market. Traditional web marketing (Youtube/Myspace/Facebook etc) are too massive for acts to create a fan base among the millions of profiles and content creators. It is very difficult to stand out and create a fan base.
Competitors
There are none yet. MTV, VH1, Fuse TV play only successful, Major Label Artists and do not air unsigned or small Indie acts. At this point we would secure the "First To Market" slot. We wish to fund this ASAP and be first to market to secure the :"Originator" place in the market
Employees
Chris Pati-Pres/Founder Bill Zeh- COO John Tabacco- Exec VP Donna Sirianni- Line Producer Sami Jarroush- VJ/Writer Grace Abbott- VJ Frank Gaete-Web Producer/IT Terri Pallatta- Operations Manager Laura Serpico- Head Camera operator
Next Steps
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